As you are already aware about SEO which is crucial part of Digital Marketing. Seo helps in bringing the organic traffic to your website. Organic traffic meaning attracting audience to your website without advertisement.
Interlinking is one of the option of Seo. You can interlink any of the word or phrase within your content to the page within your website which very well relate to the word or phrase. For example: Digital marketing is the crucial part of marketing. Now i want to interlink Digital Marketing with page which has the content related to digital marketing within my website. Use this code <a href=”” title=”Keyword Text”>Keyword Text</a> put digital marketing in the place of keyword text. This will highlight the word digital marketing and whenever anybody move the cursor over word it will show the link.